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ONBOARD.TXT
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1993-01-18
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ARTISOFT CREATES NEW LANTASTIC ON BOARD(TM) LOGO Identifies PCs And
Peripherals That Are LANtastic(R) Network-Ready
(TUCSON, AZ -- January 11, 1993) -- Artisoft, Inc. announced today
that it has created a new logo to indicate hardware products -- from
Artisoft and other manufacturers -- that are using the new ALICE(TM)
(Artisoft's LAN Interface Chip for Ethernet) controller in
conjunction with the LANtastic Network Operating System and optional
interface circuitry for connecting different cable types. Easily
identified by "LANtastic On Board" on a yellow diamond, this logo
will appear on the packaging of participating hardware products,
including Artisoft's new LANtastic NodeRunner(TM) 2000 Series
adapters and the Central Station(TM) connectivity processor.
According to Jack Schoof, Artisoft Chairman & CEO, "We are promoting
the LANtastic On Board concept as the serial port of the '90s and
believe it will standardize how PCs and peripherals are connected to
networks. From now on, when users see this logo on a package, they
will know that whatever it is they are buying -- an adapter, PC,
laptop, laser printer or other peripheral -- will be easy to install
because it is completely network-ready for inclusion into a LANtastic
network."
Because the ALICE controller is less than one square inch, computer
manufacturers will be able to integrate the ALICE controller on their
motherboards (and thus eliminate the need for network adapters) for
network-ready computers. This is especially important for the
smaller, portable computers, such as notebooks and the future
palmtops, which will not have the internal space necessary for a
network adapter. As space is critical, so is maintaining a long
battery life, and the ALICE controller has been designed to meet the
low power requirements of these portable computers.
PC peripheral manufacturers will also be able to use the ALICE
controller to make their products network-ready for the networks of
the future which are anticipated to include not only printers, but
also modems, fax machines, copiers and other peripherals.
"The benefit to the PC and peripheral manufacturers is that we are
offering them complete flexibility since we will also be offering the
circuitry to interface between the motherboards or peripherals and
the cable connection," continued Schoof. "Thus, they will be able to
market network-ready products without committing their resources to
different cable types."